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Sales by Customer

Sales by Customer

This report will show you all sales for each customer during the specified time period. 

Filters

Transaction Date - Confirmed Date or Fulfilled Date.
​From - To Date - Starting time and ending period
​Order Status - All, Confirmed, Inprocess, or Fulfilled

The default date range is from today to 1 months back.

Data

Name - Customer Name.
​Items - Number of items sold to the customer.
​Items Per - This is the percent of all items sold to the customer. Calculated using the formula: [(Items / Total Items)*100]
​Price / Item - This is average revenue generated per item sold to the customer. Calculated using the formula: Sales / Items.
​Tax - This is the total of all taxes that were charged to the customer.
​Sales (W/O Tax) - This is the total sales for all orders minus any taxes charged to the customer. Calculated using this formula: (Subtotal of all orders for the customer - discounts for the customer).
​COGS - This is the value of inventory being sold to the customer. Calculated using this formula: (Variant MAC * total quantities in orders).
​Profit - This is the profit generated from the customer. Calculated using this formula: [Sales (W/O Tax) - COGS].
​Profit Margin % - This is the gross margin of the customer. Calculated using this formula: [(Sales (W/O Tax) - COGS)*100] / Sales (W/O Tax). 

Info

Reports can be exported Excel. Reports can also be emailed to 5 email addresses at a time.
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